Sports Finance and Media


The economic downturn, exacerbated by the introduction of the Financial Fair Play Rules (FFPR) in Football makes clubs have to question and justify every aspect of expenditure and optimise their income opportunities.

AAG specialises in providing lending and finance to clubs and companies in the sports sector, in particular football clubs. From its panel of specialist investors, confident in dealing with such deals, we have devised various financing structures for the sports market where we are able to source funding at competitive rates which sports organisations are often unable to source themselves through their existing banks.

We can accelerate cash flow against future receivables for transfer monies, future broadcasting revenues, season tickets, sponsorship and stadium naming rights income and income from catering contracts.

AAG has developed close relationships with International Football Clubs in assisting them with the financing of player transfers into the English Premier/Championship Leagues and other international leagues.

Whilst most business transactions are completed for football clubs, such finance can also be sourced for all professional sport.

Contact us today

about gaining a sports and media finance solution

+44 (0)845 643 9307